Van Gogh

Van Gogh at a Glance

Van Gogh has 14 distinct products with 31 total TTB label approvals, including Vodka - Chocolate Flavored, Vodka - Orange Flavored, Vodka - Other Flavored. Labels approved between 2020-10-27 and 2026-01-07. Label origins on file: Netherlands.

At a Glance data sourced from public TTB records.

Van Gogh Vodka

French artist Joy Olney created 16 paintings for Van Gogh Vodka's bottle redesign, according to the brand's October 2016 announcement. The new packaging and logo were exclusive to the U.S. market, with a two-phase rollout planned over the year, the release said.

How Van Gogh Vodka began

The brand began in 1999 and introduced its first vodka in 2000, according to Conecuh Brands' later account. A 2016 Van Gogh release described Tim Vos making the vodka in small batches at Distillery Cooymans International in Tilburg, Holland.

In November 2026, the brand’s website described a blend of wheat from Holland, Germany, and France for the vodka it calls its "signature Van Gogh Vodka". The site described distillation in several steps and two infusions for each flavored vodka.

The 2016 announcement put Van Gogh Vodka's suggested retail price at $24.99 for 750 ml at the time of the redesign.

A new mark for the bottles

Spring Design Partners was the New York creative firm hired for the bottle redesign, according to the brand's 2016 announcement. The brand's new mark combined a window above a paint mark, with the latter visible through the Van Gogh Vodka letterforms.

The release compared the paint mark to Vincent van Gogh’s Starry Night. Beverage Industry's January 2017 report described designs made with oil paint on canvas and a textured varnish intended to give a tactile effect.

Conecuh takes on sales and marketing

In September 2023, Conecuh Brands announced that it had acquired exclusive global sales and marketing rights to Van Gogh Vodka, effective October 1. Its announcement described 16 flavors and named Double Espresso and Acai-Blueberry as examples.

Conecuh Brands LLC of Garden City, New York, appeared as the importer on the brand’s website in November 2026. Explore the TTB label records for Van Gogh on this page.

Sources

• Van Gogh Vodka. "Our Story". Undated. https://www.vangoghvodka.com/our-story/
• Van Gogh Vodka via PR Newswire. "Van Gogh Vodka Introduces Bold New Packaging for the US Market". 2016-10-11. https://www.prnewswire.com/news-releases/van-gogh-vodka-introduces-bold-new-packaging-for-the-us-market-300342835.html
• Beverage Industry. "Van Gogh Vodka unveils artistic packaging". 2017-01-16. https://www.bevindustry.com/articles/89909-van-gogh-vodka-unveils-artistic-packaging
• Conecuh Brands via PRWeb. "Conecuh Brands Acquires Global Sales & Marketing Rights to Van Gogh Vodka". 2023-09-19. https://www.prweb.com/releases/conecuh-brands-acquires-global-sales--marketing-rights-to-van-gogh-vodka-301931607.html
• TTB Public COLA Registry via BUY.VODKA data snapshot. "Van Gogh label-record summary". Undated. local:BUY.VODKA generated brands.json, existing snapshot

Importers of Record

• MHW, LTD.
• Sazerac Company, INC.
• Sazerac North America, INC.

Related Brands

• Ketel One also from Netherlands
• Effen also from Netherlands
• Audecious also from Netherlands
• Bols also from Netherlands
• Bong Vodka also from Netherlands
• Muscle also makes Vodka - Other Flavored
• Veil also makes Vodka - Other Flavored
• Stoli also makes Vodka - Other Flavored
• Heritage Distilling CO also makes Vodka - Other Flavored
• Holla also makes Vodka - Other Flavored

Related Questions

• Where is Van Gogh vodka made?
• Who makes Van Gogh vodka and who owns the brand?
• What proof is Van Gogh vodka?

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